Social Media Management

Social media ad management

When you partner with Inslyhost for ecommerce social media advertising, you’ll get access to a dedicated account manager. In addition, you’ll receive support from social team members with expertise on each network.

Inslyhost clients also have access to MarketingCloud— our proprietary ROI tracking software, powered by IBM Watson.

With a dedicated account manager and advanced reporting, you can make data-backed decisions to propel your campaigns to new heights.

Social ad account audit

We’ll start our work together with an audit of your social ad account.

Our team will analyze your current social media strategy, as well as competitors’ ads, so we can position your ads to drive the best results. 

Social media advertising strategy and consultation

After auditing your current social ad account, we’ll make recommendations for your campaign structure and number of campaigns to help you achieve your goals.

We’ll also help you establish audience targeting and budget options that best fit your ecommerce business.

With 20+ years of experience, our social media strategists know what it takes to deliver results for ecommerce companies. Don’t take it from us though — hear from 500+ happy clients.

Social advertising creative development

Next, we’ll help you develop stunning ad creative, sure to attract attention.

Our creative development process includes:

  1. Copy
  2. Headlines
  3. Ad creative
  4. CTAs

Initial ad creative comes with two rounds of revisions, so you can give feedback before the ads go live.

Social media ad targeting

One big benefit of social media advertising? Your ecommerce store can use advanced targeting to reach your most valuable audience.

Some of our ad targeting options include:

  1. Custom audiences using social pixels or customer list targeting
  2. Keyword, interest, and user intent targeting
  3. School, profession, and workplace targeting
  4. Company size, industry, and job title targeting
  5. Device targeting
  6. Demographic targeting

Custom targeting saves your business money by zeroing in on the prospects most likely to convert.

Ongoing management and optimization

Ecommerce social advertising plans from Inslyhost also include ongoing ad management and optimization.

Social advertising isn’t a set-it-and-forget-it strategy. We’ll continually monitor ad performance and results.

Then, using ad data, we’ll optimize your campaigns to drive even better results.

Reporting

Our ecommerce social ad services include monthly, quarterly, and annual reporting. And you’ll have access to a reporting dashboard to monitor ad results easily.

Social ad reports allow you to see exactly where your budget goes, what’s working well for your campaigns, and what areas of improvement we can use to optimize your ads. 

Social ad integrations for ecommerce

If your ecommerce shop runs on the following platforms, we offer integration options to make advertising on social media seamless.

  1. BigCommerce
  2. 3dcart
  3. CDK Global
  4. Ecwid
  5. Magento
  6. OpenCart
  7. PrestaShop
  8. Shopify
  9. Storeden
  10. WooCommerce