good web hosting

The importance of good web hosting

In this post, we outline the importance of a good web hosting. How you should choose a host and more.

Let’s dive into it.

What is web hosting?

Every business today has a website therefore every site needs web hosting. Website hosting provides your business with an incredible service by saving files safe, these files are stored in an online server that provides them with quick access anytime.

Selecting a quality hosting website is one of the most crucial tasks a business ever has to do, the way a business is presented in the digital market indicates their progress and success.

Quality web hosting aims to ensure that your company, business or administration has quality internet hosting, being able to serve your customers professionally and avoid constant web server constrains. and this can be cheap web hosting, it should still meet the standards to get and keep website online.

Why good web hosting is important


There is a whole lot of options on the internet when choosing a hosting for your business. Not having a professional presence on the internet is not an option.

Depending on the service you settle for, there is always dedicated support, in case issues relating to your server develop. With a reliable web host, such issues will not take long before being addressed. Real visible online and constant permanence is essential to keep your online audience engaged.

4 factors that determine what a good web hosting looks like:

  • Uptime/ Downtime

Great consumer experience is determined by good accessibility your consumers have on your website. It is crucial that your site is working all the time. The worst thing that can happen to your website is to have downtime during peak hours, which can lead to lose of revenue.

Consumers only choose your hosting because it stands out from the other competitors because it is the most reliable. If your site is always down, it indirectly affects your SEO rankings.


That is why when choosing a company to host your business, it is important to check the reviews written by their current consumers because truth of the matter is, a company will never write that they were down for a week.

  • Loading speed

First impressions are imperative on the web. It is important to understand that today’s world operates online. People these days don’t have the time to wait for a website to load.

As a business your consumers, and website visitors make an instant judgement about you and your business. If your website loads fast, the first reason why your first website visitors go for your business. It’s a quick-win for your user experience. Slow speed sends a bad impression that your website is an unsafe and unsecured environment to rely on, therefore there is no point for people to invest on it.

  • Security

Your website is your brand, your storefront and mostly your first link with consumers. Without having a safe, well taken care of website is a risk to being hacked. It is important that it is safe and secure because if not it might compromise your important business relationships with your consumers.

Bad website security can affect your websites SEO. SSL certificates are important because they protect the data collected by your website as it gets transferred from your website to a server. It helps visitors stay longer on your website because it ensures them that the information that is transmitted between the web browser and the server is safe.

  • 24/7 Support

When managing websites, you need to work around the clock since everything on the internet is accessible anytime. Having a team working 24/7 is not enough, consumers expect quick responses, within minutes. Consumer’s satisfaction is always the biggest factor in profitability. A 24/7 support line will often offer a substantial positive ROI, simply because it means consumers stay where they are valued and shown appreciation.


Web hosting is the spine of your website, and provides complete resources on which your websites runs. It is very crucial to choose the most suitable web hosting provider to ensure that your website never goes down and always performs efficiently and effectively whenever someone visits it.